The aim of the sublect is to create a comprehensive picture of the company. Discussing the principles of corporate operation and formulating their explanation. Learning the most important basic economic concepts, indicators, and knowledge related to their training. Organizing and supplementing students' economic knowledge in the framework of seminars, as well as laying the foundation for further economic studies and subjects.
Enterprise Economics (GAJABAN-VALLGAZT-1)
Basic data
Instructors
Course objectives
Course content
Lectures
1. Introduction to business economics 2. Theoretical foundations: the company's stakeholders, goals, business forms. 3. Corporate functions, goals. The company's place in the social system. 4. Social trends and business consequences (globalization, integration, humanization, consumer orientation). 5.Purpose, concept and forms of design. Investment and financing, return. 6. The process of production. Participants and characteristics of the production process. 7. Cost management. Basic concepts. Possibilities and characteristics of cost grouping. 8. Types of self-cost calculation, calculation. 9.The income side of the production process, basic concepts. Result, income. 10. Questions of economy and efficiency, ways of determining them. 11. Basic knowledge of business accounting, assets, reports. 12. Economic events and wealth. The controlling. 13. Marketing content. The marketing mix. Basic questions of marketing strategy. Summary.
Seminars
1. Introduction to business economics 2. Theoretical foundations: the company's stakeholders, goals, business forms. 3. Corporate functions, goals. The company's place in the social system. 4. Social trends and business consequences (globalization, integration, humanization, consumer orientation). 5.Purpose, concept and forms of design. Investment and financing, return. 6. The process of production. Participants and characteristics of the production process. 7. Cost management. Basic concepts. Possibilities and characteristics of cost grouping. 8. Types of self-cost calculation, calculation. 9.The income side of the production process, basic concepts. Result, income. 10. Questions of economy and efficiency, ways of determining them. 11. Basic knowledge of business accounting, assets, reports. 12. Economic events and wealth. The controlling. 13. Marketing content. The marketing mix. Basic questions of marketing strategy. Summary.
Acquired competences
Knowledge
Comprehensive knowledge of basic economic, business and legal rules and tools.
Skills
You know the concepts and indicators of the management of economic organisations. Ability to use knowledge in a creative way to manage the resources of the workplace effectively. In carrying out his/her professional duties, he/she also cooperates responsibly with qualified professionals in the field of economics. Can assess the economic consequences of his/her work and decisions.
Attitude
To carry out practical activities with sufficient perseverance and tolerance of monotony. d) autonomy and responsibilities:
Autonomy and responsibilities
In unforeseen decision situations, they independently thinks through and develops comprehensive, substantiating professional questions on the basis of given sources.
Additional professional competences
The student will be familiar with the concepts and indicators of the management of an economic organisation. Ability to use knowledge in a creative way to manage the resources of the workplace effectively. In carrying out his/her professional duties, he/she also cooperates responsibly with qualified professionals in the field of economics. Can assess the economic consequences of his/her work and decisions.
Requirements, evaluation and grading
Mid-term study requirements
Writing six essays every two weeks during the exercises. Theses cannot be replaced or corrected. The condition for admission to the exam is to achieve 50% of the obtainable points. Theses are written in the classroom in the case of face-to-face teaching, and electronically (Neptun UniPoll) in the case of absentee teaching.
Exam requirements
The condition for admission to the exam is to achieve 50% of the obtainable points. The colloquium is written and contains both theoretical and computational tasks. The exam is written in the classroom in the case of face-to-face teaching, and electronically (Neptun UniPoll) in the case of distance learning. Evaluation is according to the Study and Examination Regulations.
Generative AI usage
1st position: Use of GAI tools is not permitted for solving assignments. This means GAI tools cannot be used to complete formative or summative assessments, and using GAI constitutes academic misconduct. The use of AI tools for spelling and grammar checking does not fall under this prohibition.
Study aids, laboratory background
Huszák, L., & Jáki, E. (2022). Perspectives of Entrepreneurship Education in the Danube Region–Foreword to the 2022 Special Issue of Review of Economic Theory and Policy. Köz-gazdaság, 17(3), 3-11.
Readings
Compulsory readings
Mankiw, N. (2024): Business Economics. Cengage Learning EMEA, ISBN 9781473791312 Haltiwanger, J. (2021): Entrepreneurship in the twenty-first century. Small Business Economics, 58, 27–40.
Recommended readings
OECD (2021): SME and entrepreneurship policy frameworks across OECD countries: An OECD Strategy for SMEs and Entrepreneurship. OECD SME and Entrepreneurship Papers. Paris: OECD. Chikán Attila (2020): Vállalat-gazdaságtan. Kiadó: Akadémiai Kiadó, Online megjelenés éve: 2020, ISBN: 978 963 454 589 7, DOI: 10.1556/9789634545897 https://mersz.hu/chikan-vallalatgazdasagtan/